Colonel-approved creative

At KFC HQ, these cards are handed out to celebrate great work. Basically, they're mini hype trophies.

Fowl poles

KFC wanted to brand baseball stadium foul poles, so I threw out some lines. "Mmm batter, batter." "Get a good piece of it." In the end, a twist on their famous tagline knocked it out of the park.

MY ROLE: Copywriter / Creative Director

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Texas Rangers Super Bowl